It’s been said that meme marketing is the new influencer marketing. According to some reports, brands see a much higher ROI from working with meme accounts than traditional influencers. So, if you’re not using GIFs and memes in marketing, you could...
When it comes to social media marketing, there’s always a little more you could do to use a network to its maximum potential. Twitter is a golden example of how social media can boost SEO rankings. While Facebook and Instagram have had plenty of...
You’ve undoubtedly seen stock images being used horribly before. You know full well what that looks like, don’t you? People posing uncomfortably, smiling dead-eyed into a camera, often in the middle of a fake business meeting, or shaking hands as if...
In this post, you’ll learn a content formula and why it’s perfect for writing blog posts, and other marketing content. Let’s say you’ve written a blog post you’re proud of. Yet you see the vast majority of readers...
Right now, there are two types of companies out there: those who have really figured out how to make social media a major factor in the success of their business (the minority) and those who have tried to make social media work for them, but...
The B2B industry is moving at lightning speed, with marketers struggling to keep pace. Many companies produce content to build their businesses. However, a majority of B2B marketers (53%) in a Content Marketing Institute study said that their...
